Internet music promotion can be a long and hard road for many who spend hours in front of the computer and see very little results. But then there are bands that seem to hardly do anything and get record deals and amazing gigs with ease.
What’s the point of making one if no one will see it? Your best bet is YouTube, of course. Although with the broadest reach, upload your videos to other video-sharing sites as well. When it comes to music blog submissions and selling your songs, getting greedy with video-sharing is not frowned upon.
Without money! That is the challenge that most independent artists face. The conventional approach to selling music is that it should not be too readily available to listen to, should the incentive for listeners to actually buy albums be undermined. This has persuaded independent artists that they should limit web listeners to low-quality snippets of streaming audio.
Make your brand name, use a name or label that will catch your fans as well as sell your music. Be creative and original; choose a decent and meaningful name that won’t create controversies about your personality or character.
Making better and better music is like rocket fuel for all your marketing efforts because suddenly people will be falling in love with what you do and the real fans will start rolling in.
No, I don’t spam my way through the forums, plastering links all over peoples’ blogs. Instead, I sift through the latest blog postings and choose one or two that I feel comfortable commenting on. These forums allow me to link my username directly to the site of my choosing, which happens to be my blog. And since I am now a member on some of these top ten blogs, my content has an immeasurably good chance of catching traffic. And what did I pay for this promotion? ABSOLUTELY NOTHING! Signup is free. Posting is free. Links are free. All it takes is a little bit of effort and a little bit of ambition.
If you are still at a loss on how should you promote your music or band, start with the band t-shirt. Make sure that you have a catchy design, the kind of design that could stimulate the interest of random people who would get to see the t-shirt to the point that they would look it up at their favorite social networking site or through the internet.